Internet Marketing 2

Internet Marketing 2

The 9 Most Important Factors In Website Optimization
that You Can Do Right Now To Achieve A Solid Page Rank of 3+ continued.

4. Name Your Internal Pages Correctly: Please make sure that you correctly
name the internal pages of your website, many people use shortened names.
Name your pages correctly with ‘Keywords’ in the name of your internal
pages, so that they are related to the subject (Keywords) of your website or webpage.

When you have done this well you can gain backlinks from your own website and extra
website traffic, which is very efficient website structure and good for your overall
pagerank.

For example:

a. www.riselikeaphoenix/archjoph.html = not good – because there are no
keywords in the title of internal page.

b. www.riselikeaphoenix/channelingarchangeljophiel .html = Very Good because
some keywords are in
name of internal page.

If you type ‘archangel jophiel’ in Google this page (b) is in 6^th position, so you
can see how important it is to set up your website correctly, maximizing

future traffic potential and pagerank.

5. Use a Meta Tag: Use a Meta Tag within the home page of your website. The Meta Tag is one of the most important factors in website construction that should be “Keyword” Optimized for maximum exposure of your website. The Meta Tag can also be changed and altered to suit your needs at anytime.

Your Meta code can be found by looking at the code of your website in a
simple website builder such as FrontPage. You can find a meta tag generator for free on
the net, copy the code and paste into the page between the <head> and <head/> tags at
the top of your website page: see example

<head>

Insert code here - In the middle of tags (like below)

<head/> tags.

Okay lets look at the www.riselikeaphoenix.com/ meta tag…

<head>
<title>RISE LIKE A PHOENIX | CHANNELLING | CHANNELING | ASCENDED MASTERS | ARCHANGELS | SPIRITUALITY</title>
<meta name="description" content="rise like a phoenix - channelling information from the ascended master's, channeling advanced spirituality from the archangel's and highly elevated beings">
<meta name="keywords" content="channeling, channelling, ascended, masters, archangels, beings, psychic, protection, spirituality"
</head>

The Title Tag – (1^st Most Important Tag)

Make sure that you place your keywords in here. This is essential for your website to appear in the search engines under the particular keywords that you have optimized for. The title tag above shows…

as my most important keywords. This means that I have the potential to be picked up by search engines for rise like a phoenix, channelling, channelling, ascended masters, archangels and spirituality. I would advise that you not go over 7 keywords in your title tag, so you do well in the search engine of yahoo also.

The Description Tag – (2^nd Important Tag)

Place a keyword rich description in this tag explaining a little bit of information about your site.
<meta name="description" content="rise like a phoenix - channelling information from the ascended master's, channeling advanced spirituality from the archangel's and highly elevated beings">

This is the description of your website. Put as many keywords as possible in a well constructed sentence, placing your primary keyword at the front of the queue in your description. The keywords in this tab will be picked up by the search engines.

The Keyword Tag (3^rd Important Tag – contrary to popular belief)

Make sure that you repeat the keyword names of your title tag, into this particular tag.

My primary keyword is rise like a phoenix, my secondary keyword is channelling, my third most important keyword is channeling, my forth ascended masters, my fifth archangels, my sixth spirituality. I am at present trying to get into all these different keyword searches on the internet (which can be quite hard – but not impossible with time and effort).

You can also get picked up by the search engines for a broader sentence, containing one of your keywords for example:

Searches done in September 2006
Count	Search Term
155969	archangel
14312	archangel de ghetto la y
5231	archangel michael
2134	archangel oracle card
1877	archangel gabriel
1832	san miguel archangel
1709	st michael the archangel
1293	archangel and ascended master
1208	archangel raphael
980	archangel uriel
915	archangel de ghetto la
697	archangel picture

If you look at the chart above 1293 people searched for “archangel and ascended master” for the month of September 2006.

One of the web pages from www.riselikeaphoenix.com/ shows up in 16^th place for the search term ‘archangel and ascended master’. So having a broad range of keywords can be beneficial for extra traffic to your website.

Please Note: if I only targeted Just ‘One Keyword’, lets say ‘channelling’, I would do much better for that particular keyword in Google, the less keywords you have in the title tag the better chance of high rankings for that particular keyword. The choice of marketing is entirely up to you. I have chosen a wider

Marketing Strategy – by having many different keywords in my title tag.

I would personally advise that you should not go higher than 7 keywords in your title tag if using a wider marketing keyword strategy.

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