Seo Glossary 3

Seo Glossary 3 - below are glossary terms used in SEO marketing. 3

Website Optimization Terms - continued

J.         Meta Tag – this is a bit of HTML code that is situated at the top of your
            website page to tell the search engines specific information about your website, it
            looks like this:

<head>

</head>

            There are important 3 parts to Meta Tags

            1. The Title Tag: This is the most important tag contrary to popular belief, most people
                believe that the keyword tag is the most important, but it is the least important tag.
                Why? Because the title shows up within the search engines in bold when you place
                keywords within the tab and also in the top left hand corner of your internet explorer
                browser (blue bar), when you click on ANY website. See example…

                <title>RISE LIKE A PHOENIX | CHANNELLING | CHANNELING | ASCENDED
                MASTERS | ARCHANGELS | SPIRITUALITY</title>

            2. The Description Tag: This is the second most important tag because it shows up in
                the Search engines in bold when you’ve place keywords within it. See example…

                <meta name="description" content="rise like a phoenix - channelling information
                  from the ascended master's, channeling advanced spirituality from the archangel's
                  and highly elevated beings..">

3. Keyword Tag: This is still an important tag, especially for the yahoo search engine
and lesser known engines but the others are more important. Place keywords in here.

The Meta Tag is one of the most important factors in website construction that

should be “Keyword” Optimized for maximum exposure of your website. The

Meta Tag can also be changed and altered to suit your needs at anytime.

All website pages are written in html code (some PHP and Java) so the search engines can read the information that is on the actual page. You do not have to write a whole webpage in this type of code. A simple website maker is called Microsoft FrontPage which is very easy to use, and this will automatically convert your information into the necessary html code so the search engines can read it. If you want to make a website I would personally start with this – it is very easy to use…similar to using Microsoft Word. Learn Direct teach courses online and at most colleges which are very good and cheap – you can also learn in your own time which is great !!!

How to see the html Code of any website you visit (see your meta tags)

Go onto the internet, and go to the Google Search Engine and type “channelling” into the Search Box, in the list of sites given find www.riselikeaphoenix.com/ which is situated somewhere in the top 30 sites.

If you look at the top of your internet explorer browser (top left hand corner) you will see 6+ tabs that look like this
File Edit View Favourites Tools Help

You can look at the html code of any website, simply by clicking on View, then from the pull down menu, select Source.

K.        Keyword Density - This is the amount of keywords that you have within the
            body of your website page. For example if I have 100 words on my webpage (ie
            body text) and I have 2 keywords on my web page. This would mean that I
            have a keyword density of 2%. Try not to have a keyword density higher than
            3% for any of your main keywords. Yahoo is more strict than Google on this.

L.       Indexing - This is when one of your pages is picked up “indexed” by the search
            engines. The ideal is to have all of your web pages indexed by the search
            engines. This can be hard to achieve sometimes, depending on the search
            engine (Google being the most difficult to get all website pages in). But if you use an
            “Internal linking Strategy” (see further notes below), then you will increase your
            chances of getting all of your pages indexed much more easily.

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